What is Data Visualization

Data visualization is the graphical presentation of information, with the goal of providing the viewer with a qualitative understanding and communicate information clearly.

Elements of Visualization

Data: Without data, nothing can be proved or disproved (Action needs Data!)

View: Best way to analyze data and trust it is to visualize it (Seeing is Believing!)

Discovery of Patterns: visually discoverable trends, outliers, clusters etc.which form the basis of the story and follow-up actions

Story: The Story (based on that Data) is the trigger for the actions (Story shows the Value!)

Action(s): Start with drill down to a needle in haystack, embed data visualization into business, it is not an eye candy but a practical way to improve the business


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